HealthWise Data provides hundreds of social determinants of health (SDOH) attributes, including 70+ proprietary predictions of consumer health, behavior, and wellness on a universe of 249M adults nationwide. This individual-level data allows healthcare organizations to optimize acquisition & outreach campaigns, fuel research & analytical initiatives, drive health equity studies, and improve overall patient outcomes & population health. Leverage the HealthWise360 dataset on its own, or lay it over clinical data to gain a fuller view of the Patient-as-a-Person.
Fields Included:
- Hundreds of SDOH attributes, including name, address, education, occupation, owner/renter, ethnicity, language, purchase behaviors, hobbies, etc.
- Likely ailments (40+ ailments including diabetes, heart disease, anxiety, kidney issues, GI issues, and more)
- Health Adherence (including overall health adherence, likely to have a PCP, likely to get annual exams, and more)
- Health Lifestyles (including healthy diet, exercise, smoking, BMI, and more)
- Insurance (including likely to have insurance and likely to respond to Med Supp)
- Health Equity Factors (including food insecurity, access to transportation, and more)
- WELLth Ability to Pay for Medical Expenses segmentation system
- pH Persona for Health Segmentation systems (overall health vs. engagement in health systems)