Stirista's instant intent and life event data provides insights on consumers undergoing a variety of life-changing events and enables marketers to have access to specific device information, CTV viewership habits, app user data, online consumer behavior and consumer purchase data. Stirista's Instant Intent Data: The most important data for driving sales is intent data. Intent data is the set behavioral signals, or actions taken, that show the intention of your prospects to make a purchase. They may be searching for products, reviews, services, specific pricing, or simply consuming content adjacent to what they are interested in purchasing. All of this activity leaves a digital “wake," and this can indicate that the prospect is close to making a final purchase decision. Stirista's intent data and identity linkage data helps you reach potential buyers based on their social behavior so you can grow your business and get ahead of your competitors. Stirista's Life Event Data: Our life event data provides insights on consumers undergoing a variety of life-changing events, such as new movers, new moms, newly engaged, newlyweds, and new business owners. In addition to postal addresses, we can append email addresses and digital cookies to enable both B2B and B2C marketers to reach their audiences using postal, email, and display ads. Our life-event data and interest data triggers provide you the opportunity to advertise based on consumers’ immediate life situations. • Movers - Utilities, deed registrations, pending sale contracts, change of address files • First Time Home Buyers - Public record data, deeds, new connect feeds • New Business - Government registrations, phone and utility records, tax records, professional licenses, service registrations • Newly Engaged and Newlyweds - Wedding purchases, registries and invitation lists, self-reported online surveys, public records • New Moms - Birth announcement orders, baby registries, maternity wear buyers