These datasets include CPG shopping audience targeting segments of anonymous Podcast Listeners using the Unified ID 2.0. These segments can be directly uploaded into your DSP of choice and enable you to target these audiences with programmatic advertising. Product ID | Publisher | Audience Targeting Segment 20616 PodcastOne Shoppers Hand & Body Lotions 20617 PodcastOne Shoppers Body Wash 20618 PodcastOne Shoppers Deodorant Bar Soap 20619 PodcastOne Shoppers Liquid Hand Soap 20740 PodcastOne Shoppers Eye Shadow 20741 PodcastOne Shoppers Mascara 20742 PodcastOne Shoppers Blusher 20743 PodcastOne Shoppers Facial Cleaner 20744 PodcastOne Shoppers Facial Moisturizer 20745 PodcastOne Shoppers Facial Tissue 20746 PodcastOne Shoppers Foundation 20747 PodcastOne Shoppers Lip Balm/Treatment 20748 PodcastOne Shoppers Lipstick 20752 PodcastOne Shoppers Perfumes & Colognes/Body Powder 20753 PodcastOne Shoppers Shaving Lotion/Cologne/Talc 20768 PodcastOne Shoppers Conditioner & Crème Rinse 20769 PodcastOne Shoppers Dandruff Shampoo 20770 PodcastOne Shoppers Hair Color 20771 PodcastOne Shoppers Regular Shampoo 20772 PodcastOne Shoppers Razors & Blades Cartridges 20773 PodcastOne Shoppers Shaving Cream 20800 PodcastOne Shoppers Makeup & Cosmetics 20822 PodcastOne Shoppers Nail Polish Elevate your audience targeting strategy with our targetable Podcast Data audience segments. With the deprecation of the cookie in the Chrome browser accelerating, marketers need a persistent, opt-in and privacy compliant manner to be able to target audiences in programmatic environments. These powerful data products provide a scaled segment of UID2s for the digital audience, meticulously organized by demographic attributes. We understand the importance of precision and accuracy in audience targeting, and our product delivers a comprehensive solution that goes beyond the basics. Ensure your marketing and advertising programs are prepared for a cookieless future with Identity Data by leveraging the persistent identifier UID 2.0. Our Demographic Data spans across range of 18+ age and gender segments, allowing you to tailor your strategies with unparalleled accuracy and confidence. If you have to reach the right target audiences, our UID2 segments offer the granularity but with the scale needed for effective campaigns. Rest assured, our commitment to data privacy aligns with the highest standards. We prioritize anonymity and compliance, ensuring that your marketing endeavors are not only effective but also ethically sound. Trust in the security of your Digital Audience Data as you explore the vast potential of our UID2 segments. What is most exciting about the UID2.0 is that these audience identifiers are associated with an email or phone number, so you can be confident that you are targeting real people and not wasting ad dollars to fraud. Seamlessly integrate our UID2 segments into your existing systems, leveraging our user-friendly data packages. Whether you're using popular platforms like The Trade Desk, or the DSP of your choice, our data is designed for compatibility, making your data activation experience smooth and efficient. In a landscape where precision matters, our Audience Targeting Data stands out as a powerful ally for marketers seeking to elevate their strategies. Trust in our commitment to quality, compliance, and innovation as you embark on a data-driven journey towards marketing excellence.