The True Influence MarTech Buyer Intent file provides an in-depth view into technology purchase intent signals emanating from Marketing Technology and Services companies. True Influence uses advanced signal analysis to produce weekly intent signal updates across a taxonomy of more than 7,000 topics. The True Influence MarTech Buyer Intent file provides an in-depth view into technology purchase intent signals emanating from companies in the Marketing Technology and Services industry. Using the most highly advanced signal analysis, True Influence produces weekly intent signal updates across its taxonomy of more than 7,000 topics. Such topics are grouped into logical themes, (i.e., cloud storage, IoT, Networking, Security, etc.) providing the most comprehensive view of considered purchases in the Marketing Technology and Services industry. Select from over 75 themes to customize your intent data feed. Intent data informs the sales process by identifying decision making authorities enabling organizations to shorten their sales cycle, increase deal sizes and closure rates to ultimately increase their ROI. In addition, it provides relevant, timely and valuable insight into market conditions to inform business intelligence platforms, product planning, competitive intelligence, and business forecasting initiatives.