This file includes a small sample of 3,000 records of simulated data that imitate actual data from The SMS Consumer Demographics Masterfile.
The SMS Consumer Demographics Masterfile is an enriched data set of high quality deterministic demographics and can help provide a detailed view of your customers and potential customers. Covering over 240 million adults in the USA, each consumer has hundreds of demographic data points including age, gender, income, marital status, presence of children, education status, and more.
This sample file includes a subset of demographics such as age, gender, income, martial status, presence of children, occupation and more.
Included fields:
- Consumer Name
- Address
- Age
- Gender
- Marital Status
- Household Income
- Presence of Children
- Ethnicity
- Net Worth
- Homeowner or Renter
- Pets in the House
- Occupation
- Political Affiliation