Up to date customer data is key to achieving personalized sales and marketing campaigns. However, managing and growing a current customer database is not an easy task. And an out of date customer database can put data management, activation, and targeting abilities at risk and lead to a loss in revenue.
LiveIntent’s Email Intelligence file provides frequent insights and intelligence associated with a hashed email address. The data is sourced, verified, updated, and enriched using LiveIntent’s proprietary Identity Graph that has over 900M active hashed email addresses, 100M+ home IP addresses, 10B devices, 25B + identified digital behaviors, recognized demographic attributes and more. With our authenticated and privacy safe data, you can enhance and maintain a comprehensive view of your customers to build robust segments, run personalized campaigns, drive conversions, enhance targeting capabilities, activate audiences, and more.
We also provide customized requests that contain the specific data variables you need.
Data includes:
*MD5, SHA1, SHA2 email hashes
*Last time the email address was used
*Age
*Gender
*Dwelling type of an individual (home type - rented/ owned)
*Education
*Household status
*House owned or rented
*Household income
*Marriage status
*Occupation
*Interest based data points
Expected Workflow:
Option 1.
*Consumer shares list of hashed email in either MD5, SHA1 or SHA2 formats via a Snowflake datashare for data enrichment .
*The consumer declares the demographic data they wish to be appended.
*LiveIntent provides back to the consumer the selected Email Intelligence data appended to the list of hashed emails via a Snowflake datashare.
Option 2.
*Consumer desires the entire dataset of Email Intelligence at a wholesale price.
*LiveIntent provides access to the Email Intelligence dataset through a Snowflake datashare for data enrichment.