Multi-channel, ABM demand gen in real time. It integrates our award-winning intent data, display media, content syndication, and tele into a comprehensive demand gen suite. It is all the market intel and campaign orchestration tools you need to fuel your revenue engine, right at your fingertips. The ABM True Influence Marketing Cloud Optimizes every aspect of your account-based digital demand generation campaigns. See which accounts and buying group contacts are engaged with your content across all channels and programs, and shift resources to where you are having the most impact. The ABM Marketing Cloud elevates every aspect of your daily revenue operations and strategic planning. Optimize your sales and marketing operations, whether you practice ABM, Net New or a mix of approaches. The difference is the quality of the data that powers the engagements to drive increasingly better results. Our insights are your advantage. Define and export highly targeted audience segments and B2B buying groups, or cleanse and augment your database with our extensive B2B company and contact data. Rely on True Influence’s Relevance Engine® for intent monitoring analytics to get a clear picture of the Total Active Market and Total Active Demand for your products and solutions. Gain unparalleled real-time intelligence on which programs and assets are delivering account, buying group and decision maker engagement with powerful intent insights, analytics and reports. Immediately trigger campaigns and outreach efforts through seamless, bidirectional integration with leading CRM and marketing automation platforms. Alert sales teams when accounts, buying groups or important new contacts become available or engaged. Micro target hard to reach segments, based on purchase journey stage, purchase intent, and extensive demographic filters. Drive sales and marketing alignment with clear insights on exactly which ABM targets, named accounts, and buying groups are actively in-market. Right-size your marketing and sales programs with new levels of confidence.